AI-Powered SaaS Marketing Strategy for Herb Immortal Inc.

Herb Immortal Inc. seeks to establish a robust marketing strategy for its AI-powered product in the natural health and wellness sector. The project aims to develop a comprehensive SaaS marketing plan that focuses on customer acquisition, engagement, and retention. By defining a Go-to-Market (GTM) strategy, the project will position the AI product as a leader in the industry. Students will identify target customer segments through research, focusing on both B2B and B2C profiles. The project will also explore content marketing, lead generation, and partnership strategies to enhance product visibility and credibility. Additionally, students will design customer onboarding experiences and use data-driven insights to optimize marketing efforts.

Crafting a Persuasive Grant Proposal for Herb Immortal Inc.

This project aims to help Herb Immortal Inc., a Canadian health-tech startup, develop a persuasive grant proposal to secure funding for expanding its AI-powered natural wellness platform, MyHerbalShop.ai. Students will apply communication strategies to write a compelling, professional grant pitch aligned with real-world funding programs.

Herb Immortal Mobile App Development

Herb Immortal Inc. seeks to develop a cutting-edge mobile application that revolutionizes user interaction in the natural health and wellness sector. The project aims to create a cross-platform app compatible with both iOS and Android, ensuring accessibility and seamless performance. By integrating AI-powered features, the app will offer personalized herbal recommendations, chatbot assistance, and user analytics, enhancing user engagement. The project also focuses on designing an intuitive and visually appealing UX/UI that aligns with Herb Immortal's brand identity. Core functionalities will include a marketplace for herbal products, virtual consultations with healers, an interactive encyclopedia called Herbopedia, and secure payment options. Ensuring robust data security and compliance with health and privacy regulations is crucial. The app's performance and scalability will be optimized to support future growth, and usability testing will be conducted to refine the app based on feedback.

Traditional Medicine Data Collection & Analysis for AHI Training

The primary objective is to gather, clean, and analyze public-domain data on traditional medicinal herbs and formulations to prepare a structured training corpus for AHI. Students will identify credible online sources, extract herb names, formulations, and usage guidelines, normalize and merge data into a unified schema, and conduct exploratory data analysis (EDA) to reveal key patterns—such as top herbs by frequency, co-occurrence of ingredients and ailments, and geographic usage trends. The final output will support AHI’s next fine-tuning cycle by supplying high-quality CSV/JSON datasets and visual insights